Privacy policy

Last updated: May 7, 2026

Emilia Archive Vintage operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). Our store is powered by Shopify, which enables us to provide these Services to you.

This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services, or when you otherwise communicate with us. If there is any conflict between this Privacy Policy and our Terms of Service, this Privacy Policy will govern with respect to the collection, processing, and disclosure of your personal information.

By accessing or using any part of the Services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect

“Personal information” means information that identifies, relates to, or can reasonably be linked to you. It does not include anonymized or de‑identified data.

Depending on how you interact with the Services and where you live, we may collect or process the following categories of personal information:

Contact Information — name, billing and shipping address, phone number, email address.
Financial Information — credit/debit card details, payment information, transaction data.
Account Information — username, password, preferences, settings.
Transaction Information — items viewed, added to cart, wishlisted, purchased, returned, exchanged, or cancelled.
Communications — information you include when contacting customer support or communicating with us.
Device Information — IP address, browser type, device identifiers, network information.
Usage Information — how you browse, interact with, and navigate the Services.

2. Sources of Personal Information

We may collect personal information from:

You directly, when you create an account, make a purchase, or contact us.
Automatically, through cookies, pixels, and similar technologies.
Service providers, such as payment processors, analytics tools, or shipping partners.
Business partners or third parties, where permitted by law.

3. How We Use Your Personal Information

We may use your personal information for the following purposes:

Provide, Personalize, and Improve the Services

To process orders, manage your account, arrange shipping, handle returns, remember your preferences, and offer a tailored shopping experience.

Marketing and Advertising

To send promotional emails, SMS, or postal mail, and to show personalized ads based on your activity on our store or other websites.

Security and Fraud Prevention

To authenticate your account, detect and prevent fraud, secure payments, and protect public safety.

Customer Support and Communication

To respond to your inquiries, provide assistance, and maintain our relationship with you.

Legal Compliance

To comply with applicable laws, respond to legal requests, and enforce our policies.

4. How We Share Personal Information

We may disclose your personal information in the following situations:

With Shopify, our ecommerce platform provider.
With service providers, such as payment processors, IT providers, analytics partners, and shipping carriers.
With marketing and advertising partners, who may use your information according to their own privacy notices.
With your consent, such as when using social media integrations.
Within our corporate group, including affiliates.
In business transactions, such as mergers or acquisitions.
For legal reasons, including compliance with law enforcement requests.

5. Relationship with Shopify

Shopify hosts our store and processes personal information to provide and improve the Services. Shopify may also use aggregated data from interactions across multiple merchants to offer enhanced features.

To learn more about how Shopify processes your data, please refer to the Shopify Consumer Privacy Policy and the Shopify Privacy Portal.

6. Third‑Party Links

Our Services may contain links to third‑party websites. We are not responsible for their privacy practices. You should review their policies before providing any personal information.

7. Children’s Data

Our Services are not intended for children, and we do not knowingly collect personal information from individuals under the age of majority in your jurisdiction.

8. Security and Data Retention

While we implement reasonable security measures, no system is completely secure. We retain personal information only as long as necessary to:

operate the Services
comply with legal obligations
resolve disputes
enforce agreements

9. Your Rights

Depending on where you live, you may have the right to:

Access / Know your personal information
Delete your personal information
Correct inaccurate information
Receive / Port your data
Opt out of targeted advertising or data sharing
Restrict or object to certain processing (EEA/UK)
Withdraw consent where applicable

You may exercise these rights through the links provided in the Services or by contacting us.

We may need to verify your identity before processing your request.

10. International Transfers

Your personal information may be transferred outside your country. When transferring data from the EEA or UK, we rely on recognized legal mechanisms such as Standard Contractual Clauses.